What Are Consumer Non-Durables?
Before we know what companies are in the consumer non-durables field, let’s know what Consumer Non-Durables is, Soft goods, also known as non-durable products, are compared to durable products and are referred to as consumables. They are products that can be consumed in single-use or have a life span of lesser than three years.
An example of a nondurable good is cleaning products, cosmetics, and food items, as well as cigarettes, fuel, beer papers and rubber, textiles, footwear, and clothing.
While durable products can be rented out and purchased, non-durable items are typically unavailable for rental. Purchases of durable items fall in the category of “demand of goods,” while buying non-durable items falls in this category of “consumption of goods.”
What Is the Place of Nondurable Goods in an Economy?
Before we know what companies are in the consumer non-durables field, let’s know the place of Nondurable Goods in an Economy, Nondurable items have a crucial part in the economy.
- A substantial percentage in GDP: Nondurable products comprise a substantial proportion of a country’s gross domestic product within exports, personal consumption, and government purchases.
- Stable figures in the economy: Nondurable goods are a steady economic figure because they are essential goods (like grocery items) that consumers must purchase regardless of the economic conditions. That means that nondurable products aren’t subject to the business cycle – or the cycle of economic contraction and expansion the same way durable products are.
- It Is not considered an indicator of economic value: Because non-durable products are stable in the economy, even slight fluctuations or increases in purchasing non-durable products are not considered an indicator of economic activity. Changes in the purchases of non-durable products are more indicative of a shift in the population than the economic recession or growth.
How Do Non-durable Goods Impact Consumer Behavior?
Before we know what companies are in the consumer non-durables field, let’s know the non-durable goods impact consumer behavior, Consumer behavior is generally consistent concerning non-durable products since they are essential goods (like food items) that consumers need to buy regardless of economic conditions. In an economic recession, consumers typically will not purchase durable items. Still, they will keep buying the same amount of non-durable products but occasionally purchase non-durable items offered at lower costs.
How Do Non-durable Goods Impact Consumer Behavior?
Before we know what companies are in the consumer non-durables field, let’s know how do non-durable goods impact consumer behavior, Consumer behavior is generally consistent concerning non-durable products since they are essential goods (like food items) that consumers need to buy regardless of economic conditions. In an economic recession, consumers typically will not purchase durable items. Still, they will keep buying the same amount of non-durable products but occasionally purchase non-durable items offered at lower costs.
What Is the Difference Between Non-durable Goods and Durable Goods?
Before we know what companies are in the consumer non-durables field, let’s know the difference between non-durable goods and durable goods, Although non-durable products are used for a brief time, durable items are products for consumers that aren’t consumed or have value over a long period (considered to last for three years). Durable goods are also known as hard items and consumer goods. Examples of durable items include real estate, cars, consumer electronic devices, home appliances, and sporting items.
Durable and nondurable products differ in a variety of ways:
- Purchases during economic growth: In times of economic growth, consumers enjoy greater purchasing ability and a greater likelihood of buying durable items. But, during economic growth, consumers typically purchase the same amount of non-durable items.
- Purchases in an economic downturn: In times of recession, consumers are more likely to delay purchasing durable goods. However, they’ll usually buy an identical amount of non-durable products.
- Reflection of growth in the economy: These is because the purchases of durable items increase in times of economic growth and decrease in a recession; they are considered a reliable indicator of economic health. But, because the purchase of non-durable items remains the same during recessions and growth, they aren’t considered an indicator of economic health.
How Many Jobs Are Available in Consumer Non-Durables?
Before we know what companies are in the consumer non-durables field, let’s know how many jobs are available in consumer non-durables, The non-durables consumer sector is large, and there are plenty of job opportunities in this sector. As per the Bureau of Labor Statistics, the non-durable consumer sector employs over 5.6 million people across the United States. More than a million workers are employed by the cosmetics industry alone, and the number is expected to increase with the general population.
There are many kinds of job opportunities within the non-durable consumer market. Procter & Gamble alone arranges their careers according to nine categories. The first, Branding & Marketing, covers the categories of Brand Management/Marketing, Communications, Consumer & Market Knowledge, and Design. Second, Research & Development covers Design, Engineering, and Science. The third category, Product Supply, is divided into Manufacturing, Engineering, Purchase, Quality Assurance, and Supply Chain & Logistics. The other six categories include Information Technology, Finance & Accounting, Human Resources, Legal, Sales, and “Additional” (including Aviation and Government Relations jobs). This means that in multinational corporations with tens of thousands and even 100,000+, There is a broad array of job opportunities.
There are plenty of opportunities for sales and marketing at companies such as Procter & Gamble and Coca-Cola. There are also a lot of technical positions in the departments for digital companies such as Unilever and PepsiCo. You can become an area sales representative for Estee Lauder or a director of projects at Nike.
But, competition is fierce among these huge companies selling non-durable goods. Procter & Gamble gets more than 900,000 applications annually for 5 000 positions. Interviews for these companies will involve multiple steps procedures. Companies such as PepsiCo and P&G run numerous background checks on prospective employees.
The reward might be worth the ferocious competition, but in companies such as Procter & Gamble, one of the advantages is their professional and training development programs. According to P&G 11400 C-suite executives, most current executives have started their careers at the company.
Best Paying Jobs in Consumer Non-Durables?
Before we know what companies are in the consumer non-durables field, let’s know the best paying jobs in consumer durables, The consumer non-durable industry is fast growing because of an ever-growing population and increasing demands making many companies invest in consumer non-durables goods.
With thousands of companies all across the world expanding and scaling production up, the demand for labour will continue to rise as well.
Here is a list of the best-paying jobs in consumer non-durables:
1. Beauty and Cosmetic industry
The cosmetics and beauty industry is one of the most promising fields for job applicants. There are a lot of opportunities. However, you need to be aware of the nature of the work and be prepared to comply with the fundamental necessities.
If you have an intense desire to work with cosmetics and products, a career in the cosmetics industry could be your ideal career option. Cosmetics jobs range from part-time jobs to full-time jobs.
There are over 1 million jobs in the market for cosmetics (From manufacturing to retail). It is estimated to grow at a rate between 10 to 15% because increasing numbers of people lead to more people requiring cosmetics.
L’Oreal is a France founded in France. Cosmetics and Beauty Products Manufacturing Company. It is among the major companies in France that employ thousands of people in producing non-durable consumer products.
The salary in the cosmetic and beauty sector is attractive, and quite easy to climb the ladder within most consumer non-durable firms.
The median salary for makeup and beauty work is $69,251.
2. Pharmaceutical Manufacturing
The use of medicines and other products from the pharmaceutical industry is essential for human beings and all animals. Humans and animals require medications and supplements if sick, hale, or otherwise. This gives the pharmaceutical manufacturing industry the most lucrative job opportunities in the durable consumer sector.
The business requires experts and professionals in many different roles, including not only analysts and researchers but also lab experts and production workers, to ensure that products are made and delivered to the customers.
According to Salary.com, the median pay of drug-producing professionals is $25 an hour. $168 over 7 hours. Eight hundred forty per week and $3,360 for a month.
The average compensation for pharmaceutical specialists or pharmacists certified is greater than $125,000 per year without any other compensation or bonus, which makes the pharmaceutical manufacturing industry one of the most lucrative jobs in the durable consumer sector.
3. Tools for Farming and Agricultural Equipment Production Companies
The production of farm tools requires human resources (physical strength); therefore, you may want to consider the requirements and responsibilities that go with jobs in this business. It’s a lucrative and high-paid industry that is not durable and consumer-oriented. It is easy to be taken in by the advantages it provides workers.
Employers pay their workers from $25-$35, based on their position and task. The average salary for employees working in the manufacturing of farming equipment for the non-durable consumer market is $68,000 annually.
4. Food Manufacturing
Food production has no competition. There is always a demand on the market, as humans and animals require food to remain healthy and alive.
Therefore, career possibility is always available in a variety of lucrative positions. It is essential to know the market – a bachelor’s degree could put you at the highest level of the ladder and earn the potential for a lucrative salary. Positions include food scientists, product designers, and logistics and food value chain experts.
According to data collected by BLS, The average compensation for workers in all food-related occupations is $23.50 an hour.
Considering only the production laborers and those not employed in administrative roles, the average wage is more than $20 per hour.
The average wage for job positions in food production within the durable sector is based on Indeed.com
5. Wears and Shoes
The world’s largest footwear market revenue comes from the United States ($86.1 Mil), and the next closest competitors are China ($66.1 Mil), Brazil ($49.6 Mil), Japan ($27.9 Mil), and Russia ($15.8 Mil). The sector has experienced between 10% and 25% growth in revenue over the last few years. This has allowed several companies to expand their workforce strength.
Nike, Inc. headquarters in Oregon has more than 75,000 employees with annual revenue in the range of $38.7 Billion (See the table below).
The most recent salaries for each division and title of job determined by the annual earnings, which includes bonus and base salary with Nike Inc. is $119,348 (or $57/hour), and the median is $109,730 or $52 per hour.
If you look over this table, you’ll notice that the shoes and footwear industry is among the highest-paying jobs in the non-durable consumer sector.
6. Oil and Gas and Petrochemical Industry
Of the top paying non-durable fields, the gas, oil, and petrochemical industries stand out among the richest and most lucrative industries.
The oil and gas industry is one of the sectors that are not durable because they produce and market finished products, such as gasoline, designed to be used directly.
In addition to the highest salary, this industry is home to the biggest number of employees. This is not surprising considering that there are a lot of departments, each with a different job that ranges from engineers, IT, marketing, sales branding, production, and logistics.
There are civil engineers, geoscientists, chemical engineers, and experts from different science disciplines within the engineering department.
The salary spectrum of Oil & Gas and Energy in the United States is from 31,000 USD per year (minimum annual salary) to 197,000 dollars per annum (maximum annual salary; the actual maximum is higher). The median annual salary is 81,900 USD. Year. That means that the majority (50 percent) of the people employed in Oil & Gas and Energy earn less than 81.900 USD, while the remaining half make more than 81,900 USD.
7. Paper Manufacturing
Paper is a material that needs to remain in circulation even though they’re not durable. The need for paper-related items like tissue paper, paper towels, napkins, bathroom tissue journals, printer paper, writing guide books, newspapers, and other papers ensures that the business remains active and can expand and grow the number of workers. The items are consumed quickly, and there’s a demand to replace them often.
It’s one of the highest-paying and most rewarding jobs for consumers in the developed nations, particularly those in the US. According to the BLS report, the average salary for paper production is approximately $29 for an hour of labor. For non-supervisory workers and those working in production working in the paper industry, the average pace of work is a little under $24 an hour, making it one of the highest-paying jobs in the market. Yet, ZipRecruiter put the median salary for workers working in the paper manufacturing non-durable business at $56,535 a year.
Job prospects for consumers in non-durable professions
Before we know what companies are in the consumer non-durables field, let’s know the consumer non-durable Job prospect. The job outlook for those working in the industry of consumer non-durables is very positive. According to the Bureau of Labor Statistics reports on numerous professions in the field of non-durable careers. Check out this list of career options to learn more about the future of work for each occupation:
- Human resource director: 9% growth
- Market manager: 10% growth
- Analyst in Information Security: 33% growth
- Industrial production manager: 5% growth
- Web developer: 13% growth
The growth in the years from 2020 to 2030 could be because of aging workers in the workforce, like retiring or switching careers. Careers that aren’t durable in the technology sector could see a greater rise due to businesses transitioning to online shopping platforms. Developing additional technical and soft skills will also allow job seekers to gain an edge in competitive job markets.
What Companies Are in The Consumer Non-Durables Field?
So let’s know what companies are in the consumer non-durables field or what companies are in the consumer durables field:
1. Netflix, Inc. (NFLX)
Headquarters: Los Gatos, CA.
Industry: Entertainment Providers.
Specifications: revolutionizing how people view films and TV shows!
Employees: 11,300 employees (2021).
Firstly on our list of what companies are in the consumer non-durables field is Netflix, Inc. If you’re thinking about which companies fall into the non-durables consumer market, but could also be looking into the entertainment sector exclusively. So, Netflix is the top choice. Netflix, Inc. (NFLX)offers video content via its website. Netflix boasts over 221.64 million (2022) paid-for subscribers across the globe and allows subscribers to access movies, original series, and licensed content.
The company recently got new customers with popular shows like Stranger Things, The Umbrella Academy, and Dark. The number of customers grew by 21.5 million as of 2011 and 221.64 million by 2022 (July).
2. Alcoa Corporation (AA)
Headquarters: Pittsburgh, PA.
Specifications: Manufacturing, Aluminum Innovation, Sustainability mining, bauxite, alumina refining, and casting.
Employees: 12,200 employees (2022).
Also on our list of what companies are in the consumer non-durables field is Alcoa Corporation. Alcoa Corporation is the world’s leading company in aluminum production and management for aluminum fabrication and production. Recycling of aluminum is an aspect of its ongoing and increasing involvement in every aspect of the business, beginning with the extraction of bauxite from mines, refining alumina, the casting and smelting of aluminum, and refining of the alumina.
3. Avon Products, Inc. (AVP)
Headquarters: Northampton, UK.
Industry: Personal Care Product Manufacturing.
Specialties: Beauty, Micro-entrepreneurship, Supporting Women, and Inspiring Careers.
Employees: 23,000 employees (2019).
Also on our list of what companies are in the consumer non-durables field is Avon Products, Inc. Avon Products, Inc. manufactures and sells cosmetics and other products that are related to beauty. Its lines of products include Beauty, Fashion, Fashion, and Home. Avon Products, Inc. (AVP) produced $10.8 billion in related products and beauty sales in 2015. Avon Distributes its products through an international network with 6.4 million representatives across 55 countries.
4. Procter & Gamble Co.
Headquarters: Cincinnati, Ohio, US.
Specialties: Consumer Goods, Marketing, and Advertising.
Employees: 101,000 employees (2021).
Also on our list of what companies are in the consumer non-durables field is Procter & Gamble Co. A major consumer brand, Procter & Gamble is among the biggest companies in the world that focus on cleaning, laundry, and health and wellness items. From the 1800s to today, the company has led innovation in development and advertising.
P&G additionally has robust sustainability and social impact program, which includes tackling gender-based inequality in the workplace and responsible forest management. P&G offers top employee benefits, which include a robust stock purchase plan and 401(k) plan including dental and medical insurance and the option of paid vacation time.
The Reasons to consider these jobs: If you’re asking, “what companies are in the consumer non-durables field?” With a long-standing and prosperous history, P&G is a great starting point for your career. P&G offers great benefits and excellent opportunities to grow your career and is an extremely thrilling business to be part of.
In addition, P&G has an excellent reputation for social responsibility and sustainability work, making it an even more appealing employer. P&G is also willing to hire students for temporary work. You may also apply for a temporary job with P&G as a studying.
5. PepsiCo Inc.
Headquarters: Purchase, New York.
Industry: Food and Beverage Services.
Particularities: Manufacturing, Sales, Marketing, Brand Management, and more.
Employees: 309,000 employees (December 25, 2021).
Also on our list of what companies are in the consumer non-durables field is PepsiCo Inc. PepsiCo has become an established, and well-known brand focused on beverages, snacks, and convenience food items. The company has existed since the 1950s and has been operating for many decades and cycles. Over one billion customers use PepsiCo products each day across the globe.
PepsiCo produces and sells a wide range of items in its portfolio, such as Frito-Lay chips, Tropicana citrus juice, and Pepsi Cola. The company currently focuses on corporate responsibility and has embraced various sustainable practices.
Why You Should Work Here: PepsiCo is an ideal company to begin your career. Pepsi is an iconic brand and not a fashion. It’s global and allows the possibility of moving anywhere and expansion and stability. It is a household name that is crucial to all.
6. Coca-Cola Co.
Headquarters: Atlanta, Georgia, US.
Industry: Food and Beverage Services.
Employees: 70,000 employees.
Also on our list of what companies are in the consumer non-durables field is Coca-Cola Co. The Coca-Cola Company produces and markets non-alcoholic beverages, which include soft drinks, in particular. The beverage company is among the biggest and most well-known companies worldwide, founded in 1885.
In recent years, Coca-Cola has grown significantly and acquired several brands and companies such as Vitaminwater, Honest Tea, and Dasani. Coca-Cola is a well-known and valuable brand and has been regarded as a symbol of culture.
Why You Should Think About Working Here: Coca-Cola is an excellent business to begin your career. It offers numerous benefits to MBA as well as undergrad students. They offer great benefits, a great space to develop your career, and an incredibly thrilling business to be a part of.
7. Nestlé Ltd.
Headquarters: Vevey, Switzerland.
Industry: Food and Beverages.
Specialties: Dairy, Confectionery, Culinary, Frozen Foods, Ice Cream, Infant Nutrition, Healthcare Nutrition, Out of Home Food and Beverage Solutions, and Pet Care.
Employees: 273,000 employees.
Also on our list of what companies are in the consumer non-durables field is Nestlé Ltd. Nestle is a Swiss-based food and drink company that produces a wide range of products. It manufactures everything from chocolate and coffee as well as infant formulation. Nestle is among the largest and most known food businesses.
Apart from its financial success, It is also highly regarded and has an impressive history of innovation and growth. Nestle is a well-known company with a high level of trust from investors and consumers.
Why You Should Think About Working Here: Nestle Ltd. is a great company where workers are encouraged and allowed to be supportive of one another, and there isn’t any pressure on employees. You’ll learn all you need to know about the job you are assigned when you join Nestle. Salary increases based on performance are commonplace, and promotions are mandatory.
8. Kellogg Co.
Headquarters: Battle Creek, Michigan.
Specialties: Oatmeal, Convenience Foods, Snacks, Consumer Packaged Goods (CPG), Fast Moving Consumer Goods (FMCG), Food & Beverages, Marketing, Manufacturing, Sales, Brand Management, and Supply Chain.
Employees: 34,000+ employees (2018).
Also on our list of what companies are in the consumer non-durables field is Kellogg Co. Kellogg’sis among the biggest producers of convenience food and cereal like protein bars and crackers. It was founded in 1906 and is managed by the great-grandchildren of the founding father, Kellogg, a classic American firm. People around the world trust and appreciate the firm’s solid brands. Kellogg’s brand portfolio comprises Corn Flakes, Special K, Pringles, Rice Krispies, and many more.
Why You Should Work Here: If you are looking for companies in the consumer sector that are not durable, Kellogg is an excellent opportunity to begin your career. It is a fascinating business and offers incredible rewards and opportunities for advancement in your career.
There’s a lot to be learned and done at work, and the environment is pleasant. The company’s policies and procedures are acceptable. However, the salaries are required to be competitive compared to the market.
Headquarters: Blackfriars, London.
Specialties: Consumer Goods, Food, Home Care, Personal Care, Refreshments, Marketing & Advertising, and Retail.
Employees: 149,000 employees (2022).
Also on our list of what companies are in the consumer non-durables field is Unilever. Unileveris a global consumer goods manufacturer that sells personal and beauty products, food, drinks, and home care items. If you ask any person, “what companies are in the non-durable consumer goods industry?
They’ll tell you straight away that they are Unilever Inc. Since Unilever is a global FMCG company that operates more than around the globe in 190 countries and offers fast-moving consumer products. Unilever produces goods around the world that improve the health of people’s appearance, appearance, and capability to be more successful in their lives, giving us the unique opportunity to shape an improved future.
Unilever Limited produces three segments Beauty & Personal Care, Home Care, and Foods & Refreshment. The personal and cosmetic segment is the largest contributor to revenue; however, is food and beverage sector is growing the fastest.
10. Kraft Heinz
Headquarters: Chicago, IL.
Industry: Food and Beverage Services.
Specialties: Food, Fast Moving Consumer Packaged Goods, CPG, and Consumer Packaged Goods.
Employees: 38,757 employees (2020).
Lastly on our list of what companies are in the consumer non-durables field is Kraft Heinz. Kraft Heinz Company is located in Chicago and specializes in non-alcoholic and food drinks. Kraft Foods Group and Heinz merged in the year 2015 to form Kraft Heinz, the world’s fifth-largest company in the field of food and beverages.
In addition to its presence in more than 170 countries, it also has a significant presence within—The North American market. One of the largest industries is the food and beverages industry, which is estimated to be in the range of 10.5 to 11 trillion dollars by 2021.
Whether you’re eating at home, in a restaurant, dining out, or at home, the Kraft Heinz Company provides high-quality, delicious, nutritious drinks and food.
Is Consumer Non-Durables a Good Career Path for You?
The non-durable consumer market has stable jobs and established businesses. Marketing jobs are great options for those who are creative and business-minded. Jobs in technology and consumer non-durables are an excellent choice for those who are proficient in the field of computers. For those with an MBA, there are plenty of exciting opportunities in non-durable consumer goods, such as a Human Resources Manager or IT Manager, as well as a Marketing Manager. Students with a STEM degree can get amazing chances in development and research as well as the supply of products.
The non-durable consumer market has competitive pay and great benefits and benefits. The sector is also expected to grow in the coming decade, focusing on the digital realm. With the rising demand for sustainable products and the rapid growth of technological advancements, there’s a potential for exciting innovations in the consumer durables sector.
In times of recession, people tend to stay clear of durable food or item, but they will keep buying non-durable products simultaneously. Products that are not durable, such as groceries and household items, are considered essential, and their consumption is stable regardless of fluctuations or economic downturns.
Companies that are established usually provide competitive salaries along with advantages and benefits. There is a wide range of multinational companies within this field, such as Estee Lauder and Nestle AG, which could offer you the chance to work in a foreign country.
In addition, since the economic fluctuations do not impact the consumer non-durables industry, The industry offers steady jobs that are perfect for those who are hesitant about taking risks.